The environment is at the pillar of what KEVIN.MURPHY stands for. Our passion for protecting the environment goes beyond just our products and packaging.
That's why we've partnered with Reforest'Action, a unique crowdplanting organisation committed to preserving, restoring and creating forests all around the world.
21,000 TREES PLANTED IN THE UK
Assisted Natural Regeneration
Support the natural regeneration present in this foundation managed forest, which has suffered from storms, diseases and pests.
Reforest’Action and Sylva Nova
Ash, oak, chestnut, maple, hazelnut
Watch the video
23 MILLION +
Trees planted or regenerated
THE IMPORTANCE OF FORESTS
Forests and trees absorb the equivalent of 2 billion metric tonnes of CO2 every year.
Forest ecosystems harbour 80% of land-based biodiversity, from plants and animals to fungi and bacteria.
Forests help cool the air and contribute to rain cloud formation, while purifying the water and retaining it in the soil.